Importance of search engine optimization.

All types of business are having now having websites but just a website which is highly designed will never bring sales, the website needs to be designed in search engine friendly manner and it needs to be highly optimized in search engine in order to have traffic to the website which will simultaneously bring more business.
Steps to taken care while designing a website.
1.Always Plan a website with dynamic features, which are simple but for that you need to have knowledge of tools like dream weaver for updating the site in future, or you should be ready to spend money as and when you want updates or else use content management to develop the site.
2. You should have something on your website that should be bound to update/change frequently, so have a company news or articles or blogs section that you can update your site. This way you have returning users on your website.
3. Do a bit of research on internet and find some good keywords related to your business, use them on your site so search engines can crawl them and your website can be indexed with relevant content.
4. Submit your site to search engines and free directories, this will enhance your website crawl ratio
5. Create articles related to your products and services, submit them to articles directory sites and provide a link to your site in author resource sections. This will give one way link to your site and that will build a strong base on search engines to give you keyword ranking.
6. Create blogs related to your products and services, put a link of your site on blog, create RSS of them and submit RSS to RSS directories. That will again build a one way linking to your site, Google will know that this website is now popular externally. So that you get keyword rank on Google.
7. Open accounts on social networking sites like Face book, twitter, MySpace, LinkedIn. Build a network of friends there. Put your website URL in profile so people in network can click and come to your site. This will give you good traffic.
8. Install Google Analytics on your website, that is simple to integrate. This will give you idea from where your users are coming.
Following above steps would make the site popular among internet groups. Few people will find you through search engines, some will browse articles and some will get you through Blogs.
The best way is to outsource the work to India, in india cheap seo companies are available or just contact cheap seo india company